As SEOs, we know that video ranks well in organic search and often garnishes more clicks. But video can be timely and expensive to produce.
Some quick tips:
- If you let others control your videos, you lack control. Be careful.
- If you are a supplier, you can use manufacturer videos.
- You can crowdsource video.
- GoAnimate allows you to create an animated video easily.
- Animoto.com can create a video out of existing assets.
- Refresh and reoptimize your YouTube videos.
You can also outsource your video production. Some sites to consider include:
- Local Colleges
Some data-driven video options include:
Screen capture options include:
- Recorded webinars
- Screenflow (mac only)
Some final tips for recording video:
– Use a dedicated space if you can.
– Invest. Buy a better camera and microphone or recording device.
– iMovie and Windows Movie Maker are easy to use.
– Some graphics and a little background is a nice touch.
– Take a class (local college or online).
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I’m still looking for an easy way to create good video. Not commercial grade, but good. Not there yet.
See on blog.search-mojo.com