Live from SMX East: Quick and Easy Video – Search Mojo | #TheMarketingAutomationAlert


As SEOs, we know that video ranks well in organic search and often garnishes more clicks. But video can be timely and expensive to produce.

Summarized….

Some quick tips:

- If you let others control your videos, you lack control. Be careful.

- If you are a supplier, you can use manufacturer videos.

- You can crowdsource video.

- GoAnimate allows you to create an animated video easily.

- Animoto.com can create a video out of existing assets.

- Refresh and reoptimize your YouTube videos.

 

You can also outsource your video production. Some sites to consider include:

- SoMedia.com

- StudioNow.com

- SmartShoot.com

- Local Colleges

- Craigslist

- Fiverr

 

Some data-driven video options include:

- SundaySky.com

- Treepodia.com

- Stupeflix.com

 

Screen capture options include:

- Recorded webinars

- Camtasia

- Screenflow (mac only)

 

Some final tips for recording video:

    – Use a dedicated space if you can.

    – Invest. Buy a better camera and microphone or recording device.

    – iMovie and Windows Movie Maker are easy to use.

    – Some graphics and a little background is a nice touch.

    – Take a class (local college or online).

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iNeoMarketing‘s insight:

I’m still looking for an easy way to create good video. Not commercial grade, but good. Not there yet.

See on blog.search-mojo.com

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