Pinterest Business Accounts: The Definitive Guide to Getting Started

Pinterest Best Practices for Business:

A) Complete Your Profile

  • Include a great image that represents your business and preferably matches your other social networks (Twitter, Facebook Page, etc.), so that your audience can recognize you easily.
  • Include a short message about your business that states who you are and why people should learn more about you.
  • Include your verified website so that visitors to your Pinterest profile can easily see your domain name and click through to your website.Include a link to your Twitter and Facebook accounts.

B) Keyword-Optimize Your Pinterest Profile Using the Boards – Create boards on your Pinterest account that relate to keywords for which you would like to rank.

C) Pin Images Based on Your Targeted Audience’s Interests

D) Run Pinterest Contests

E) Monitor Who Is Pinning Images From Your Website – Use the following URL to see what people are pinning from your website:

F) Measure Your Pinterest Traffic – use Google Analytics to see how much traffic you are receiving from Pinterest compared to other social networks.

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