Digital Marketing on a Vine–Twitter’s New Video Venue – Biznology

Vine issues summarized…

It’s true there are some problems. It’s simple, yes – but, almost too simple. I’d like just a little more editing power, and the ability to sandbox a few videos before publishing directly to Vine. There’s no way to connect with your Facebook friends who might also be on Vine. The biggest social network saw fit to cut that link. And most importantly, search and share capabilities on the app are underwhelming.

These shortcomings hinder Vine as a marketing tool. Unlike Twitter, Vine videos aren’t accessible from its website, though several websites that aggregate them have already appeared. (Check out VineRoulette, JustVined, and Cats on Vine.) This means that searching for and finding Vine videos isn’t particularly easy to do.

iNeoMarketing‘s insight:

We’ve summarized the cons in this scoop, as this is the first post we’ve seen to offer a few Vine detractions. Worthwhile to consider as you formulate your usage of Vine.

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