Monthly Archives: February 2015

The Top 10 MarTech Articles Curated Friday, 2/27/15

Today’s curated articles collected for your quick review: >> 8 Ways to Transform LinkedIn from Just Another Time-Sink to a Qualified Lead-Gen Machine – Act-On >> Enhancements to conversion tracking for web | Twitter Blogs >> DIY Enterprise-Level Marketing Data … Continue reading

Posted in marketing automation | Leave a comment

8 Ways to Transform LinkedIn from Just Another Time-Sink to a Qualified Lead-Gen Machine – Act-On

► About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who do not have the required resources, knowledge or expertise. Visit us at ineomarketing.com. ◄ Source: blog.act-on.com If this is not mixed with a Company Page and the … Continue reading

Posted in marketing automation | Leave a comment

Enhancements to conversion tracking for web | Twitter Blogs

► About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who do not have the required resources, knowledge or expertise. Visit us at ineomarketing.com. ◄ Source: blog.twitter.com You definitely want to use that tag! Outstanding development!

Posted in marketing automation | Leave a comment

DIY Enterprise-Level Marketing Data For Every Size Business – Marketing Land

► About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who do not have the required resources, knowledge or expertise. Visit us at ineomarketing.com. ◄ Source: marketingland.com An excellent marketing analytics tutorial. Although originally written with a focus … Continue reading

Posted in marketing automation | Leave a comment

B2B Content Marketing and Optimizing the Full Cycle of Buyer Experience – TopRank

► About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who do not have the required resources, knowledge or expertise. Visit us at ineomarketing.com. ◄ Source: http://www.toprankblog.com A bare-bones beauty of a post. Simple, direct. And it fits … Continue reading

Posted in marketing automation | Leave a comment

The 8 Rules of Influencer Marketing: How to Find Influencers (& Become One Yourself) | Wordstream

► About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who do not have the required resources, knowledge or expertise. Visit us at ineomarketing.com. ◄ Source: http://www.wordstream.com I’ve scooped many an article on Influencer Marketing, and the bottom … Continue reading

Posted in marketing automation | Leave a comment

How to optimize conversions on non-linear marketing funnels – BrightInfo

► About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who do not have the required resources, knowledge or expertise. Visit us at ineomarketing.com. ◄ Source: http://www.brightinfo.com Data-based proof that prospects go in and out, up and down, … Continue reading

Posted in marketing automation | Leave a comment

Six Crucial Attributes of a Successful Business Blog – Profs

► About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who do not have the required resources, knowledge or expertise. Visit us at ineomarketing.com. ◄ Source: http://www.marketingprofs.com Blogging basics 101, i.e., if you’re doing any of this, there’s … Continue reading

Posted in marketing automation | Leave a comment

Psychological Marketing vs. Social Media Marketing – Social Media Today

► About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who do not have the required resources, knowledge or expertise. Visit us at ineomarketing.com. ◄ Source: http://www.socialmediatoday.com Simple and easy to execute.

Posted in marketing automation | Leave a comment

New 2015 Marketing Budget Benchmarks | Oracle Marketing Cloud

► About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who do not have the required resources, knowledge or expertise. Visit us at ineomarketing.com. ◄ Source: blogs.oracle.com And you can download the report here:  http://demand.eloqua.com/LP=5397 

Posted in marketing automation | Leave a comment

Content That’s Going to Be Hot in 2015 [Infographic] – Socially Stacked

► About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who do not have the required resources, knowledge or expertise. Visit us at ineomarketing.com. ◄ Source: http://www.sociallystacked.com

Posted in marketing automation | Leave a comment

The Top 12 MarTech Articles Curated Thursday, 2/26/15

Today’s curated articles collected for your quick review: >> Customer Experience Matrix: Will New Marketing Automation Tools Let Sales Climb Back Up The Funnel? >> If Marketing Automation is a good thing, why aren’t more companies doing it? – Smart … Continue reading

Posted in marketing automation | Leave a comment

Customer Experience Matrix: Will New Marketing Automation Tools Let Sales Climb Back Up The Funnel?

► About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who do not have the required resources, knowledge or expertise. Visit us at ineomarketing.com. ◄ Source: customerexperiencematrix.blogspot.com And then you add Analytics, Predictive modeling, Personalization, etc., etc., and … Continue reading

Posted in marketing automation | Leave a comment

If Marketing Automation is a good thing, why aren’t more companies doing it? – Smart Insights

► About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who do not have the required resources, knowledge or expertise. Visit us at ineomarketing.com. ◄ Source: http://www.smartinsights.com The last two are fading…fast. The first one is an ongoing … Continue reading

Posted in marketing automation | Leave a comment

The Marketing Department of the Future – Moz

► About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who do not have the required resources, knowledge or expertise. Visit us at ineomarketing.com. ◄ Source: moz.com Where’s the Data???? Where’s Marketing Ops????

Posted in marketing automation | Leave a comment