Hootsuite Acquires Social Selling App – DM News

“Research on high-performing marketers released just today by Salesforce has 75% of them saying they’re tracking ROI from their social selling efforts. Only 28%, by way of contrast, said the same last year. No surprise, then, that the social media marketing platform Hootsuite has announced the acquisition of the mobile app Sales Prodigy.

 

Sales Prodigy, which had already been included in Hootsuite’s App Directory, supports more than 200 business integrations and applications to help salespeople consolidate social networks, listen for opportunities, filter out “noise,” and measure results.”

Source: www.dmnews.com

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