How to Build a Targeted Email List of Subscribers Willing to Buy From You – Profs

How to Research Ideas for Your Lead Magnet

  • Ahrefs Content Explorer: Search the Ahrefs Content Explorer using relevant keywords, and it’ll show you a list of the most frequently shared content on that topic. 
  • Competitor analysis: A simple way to find proven ideas for your email list lead magnet is to analyze your closest competitors and their lead magnets.
  • Amazon Kindle and Udemy: You can find thousands of e-books and video courses on the Amazon Kindle store and Udemy. 
  • Quora, LinkedIn, Reddit, and industry forums: Just look for relevant discussions and keep an eye on the questions people are frequently asking.
  • Your audience: If you already have an audience, the best way to find ideas is to ask them what they need. You’ll be surprised by the insights this small activity generates.

Source: www.marketingprofs.com

It all starts with the offer, or what is now called the Lead Magnet.

 

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