Deliver more value to the inbox: 4 dos and don’ts – Marketing Land

“Do: Get personal.
Don’t: Send the same boring email to your entire list.

Do: Inform and delight your customers.
Don’t: Constantly push unwelcome sales messages.

Do: Tell better stories with visuals.
Don’t: Turn an email into a novella.

Do: Deliver user-generated content.
Don’t: Discount your brand’s greatest advocates.”


Blocking and tackling…


marketingIO: One Source for All Marketing Technology Challenges. See our solutions.  

This entry was posted in and tagged . Bookmark the permalink.